|
|
|
|
|
Mazem
Rifka, Head of the Acquisition and Extra
Production Department of the company, talks in
an exclusive interview with ONLY TELENOVELAS,
Fiction & Formats about the challenges of
this new, great idea and the opportunity that it
represents for broadcasters and distributors all
over the world who may provide the channel with
related contents.
Which is the channel's target and objectives?
Our daily programming is aimed at three kinds of
audiences: pre-school children, 5 to 10 year
olds, and 10 to 15 year olds. |
|
|
|
|
“Any
product or genre that has educational values
and gives a social contribution will be
highly valued by our audience.” – Mazem
Rifka, Al Jazeera Children Channel’s
Head of Acquisitions and Extra Production. |
|
We broadcast Arabic
programs with all kinds of contents, such as
animation, documentaries and live performances,
all of them specially designed for these audiences. The channel's target is Arabic children
from all over the world, as we know there are
millions of them living in the USA, South America,
Europe, Africa and Asia. We believe they deserve
both learning Arabic and keeping in touch with
their motherland.
Dubbing
is the key element
We are working with 10 dubbing companies which give us
the highest quality. Dubbing is carried out under our
careful supervision in order to support our editorial
line. Thus, the editor cuts images of violence, nudity,
drinking, cigarettes and drugs. Our objective is to
offer a secure channel that can be enjoyed by children
and their families.
Children
telenovelas?
"Any product
or genre that has educational values and gives a
social contribution will be highly valued by our
audience. Therefore, if there exists these kinds of
telenovelas, they will be welcome to our channel,"
Mazem Rifka affirms. At present, they broadcast through
Arabic satellites, but their strategy is to extend it
all over the world.
|
