|
In Moscow, the premiere scored a 20.5
share /8.1 rating, placing the series #1 in its timeslot and winning the
night over all. A second original episode aired March 13, scoring a
23.2 share/8.9 rating, also winning its timeslot and the night overall.
The Law & Order: Special Victims Unit Russian format airs on prime
time on Mondays and Tuesdays on NTV at 7:45 p.m. A Russian format
version of Law & Order: Criminal Intent premiered March 14,
on NTV in the same timeslot, scoring a 23.1 share/9 rating.
|
The Russian format versions of
Law
& Order: Criminal Intent and Law & Order: SVU are co-productions
of Russian production company 2V and Global American
Television. The deal was first announced in May 2006 by NBC Law
& Order Universal International Television Distribution, Wolf
Films, and Russian broadcaster NTV. The announcement marked
the second and third international format deals for the Law &
Order brand, the most successful in the history of US television prime
time. A French version of Law & Order: Criminal Intent was
announced in July 2005 and is scheduled to premiere on French
network TF1 later this year. |
|
|

|
|
Leslie
Jones, VP of International Sales and Format Production for
NBC Universal International Television Distribution. |
|
The unprecedented agreements mark the
first time in Russian history a US prime time drama series would be
remade for a local audience. The Russian versions of Law & Order:
Criminal Intent and Law & Order: SVU adapt the original US scripts,
taking into account language, culture and the local justice system.
 |
| Law
& Order |
|
|
Both series are produced by 2V and GATV, on behalf of NTV, in
association with NBC Universal and Wolf Films. In order to adapt the
series for a Russian audience, 2V’s Pavel Korchagin and GATV’s Ed
Wierzbowski consulted with the Law & Order: Criminal Intent and
Law & Order: SVU creative teams, including Dick Wolf, the shows’
writers and producers, along with Leslie Jones, Vice President of
International Sales and Format Production for NBC Universal
International Television Distribution. “We’re thrilled that our
first Law & Order formats to premiere have performed so well
out of the gate and we look forward to seeing Law & Order
become as much of a household name in Russia as it is here in
the States,” said Leslie Jones, Vice President of
International Sales and Format Production, NBC Universal
International Television Distribution. |
“The fact that audiences have quickly
embraced these series is testament to the quality of the productions,
as well as the global appeal of the Law & Order brand and its
stories.”
|
|