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•TVMASNOVELAS |
Increasing sharply
Nadav Palti, President and CEO of DORI MEDIA GROUP. During the first half of 2006, the company got its best results ever. The Group's revenue had a rise of 49%, showing an increase of about 10 million dollars compared to the first half of the previous year.
“We’ve accelerated our international expansion, we’ve invested in new programming and we’re employing more sales people; we were able to surpass all expectations and generate as much profit in the first six months of 2006 as we did for the entire of 2005,” states Nadav Palti, President and CEO of DORI MEDIA GROUP, who assures that following successful meetings with European, South American, Eastern European and Russian broadcasters at an important meeting in Hungary, the company has highly positive outlooks for 2006.
During 2007, the Group is planning to produce 3 or 4 new programs in Argentina and at least 2 more in Israel; all titles will be produced with different associated production companies. As if this were not enough, they also want to conquer more markets with format sales, and they have successfully entered the markets of the United States, Mexico, France, Germany, Russia and Scandinavia, were operations have already started and are developing satisfactorily.
Sales in numbers
Canned product and format’s rights sales due to strong international sales (outside of Israel) accounted for 68% of all revenues in the first half of 2006 (46% in 2005 and 24% in 2004) at US$4.16 million (US$1.66 million).
During 2007, the Group is planning to produce 3 or 4 new programs in Argentina and at least 2 more in Israel; all titles will be produced with different associated production companies. As if this were not enough, they also want to conquer more markets with format sales, and they have successfully entered the markets of the United States, Mexico, France, Germany, Russia and Scandinavia, were operations have already started and are developing satisfactorily.
Sales in numbers
Canned product and format’s rights sales due to strong international sales (outside of Israel) accounted for 68% of all revenues in the first half of 2006 (46% in 2005 and 24% in 2004) at US$4.16 million (US$1.66 million).
• Group Revenue up 49% to US$9.65 million (US$6.47 million).
• Gross Profit up 121% to US$6.75 million (US$3.05 million).
• Profit before taxes on income reaching US$2.12 million (US$476,000).
• Strong increase in Net Profit at US$1.72 million (US$139,000).
• Net cash from operating activities reaching US$1.67 million (Net cash used US$44,000).
“These achievements and the recent launch of our dedicated telenovela channel in Indonesia, Televiva Vision 2, demonstrate that the success of the telenovela genre is global, and reflect our commitment to consolidate our leadership in the industry and create value for all our shareholders,” says Palti.
Pure telenovelas
Sos Mi Vida (You are the One), starring Natalia Oreiro and Facundo Arana, a co-production between DORI MEDIA GROUP and Pol-ka Productions has already been sold to 15 countries in less than two months, and is the greatest boom in Argentine TV today, where it is enjoying one of the highest rating figures.
Sos Mi Vida (You are the One), starring Natalia Oreiro and Facundo Arana, a co-production between DORI MEDIA GROUP and Pol-ka Productions has already been sold to 15 countries in less than two months, and is the greatest boom in Argentine TV today, where it is enjoying one of the highest rating figures.
This new fresh and family-oriented telenovela with important comedy elements is aired daily at the 9 p.m. slot (prime time) with more than a 45% share.
DORI MEDIA GROUP owns and operates 2 telenovela dedicated channels in Israel, carried by both cable and satellite. Recently a third VOD channel is also available in Israel. These 2 telenovela channels are the most watched cable and satellite channels with a 36% reach. In addition, we have 2 channels in Indonesia that show a successful performance.
Are you planning to launch new telenovela channels in other regions?
We are currently carrying out negotiations to launch new Televiva channels in numerous countries in East Asia and Europe by 2007.
Which have been the major challenges you have faced?
Bringing Argentine telenovela formats to markets like the United States and Europe and being successful in it: Rebelde Way (The Rebels) is the first Argentine format with an enormous success in the United States. Another great challenge was selling Argentine telenovelas to Latin American countries that had never purchased Argentine telenovelas, like Venezuela, Colombia and Puerto Rico, to mention just a few.
By-products, a business worth millions
“We are currently working on all the merchandise licenses of El Refugio (The Shelter), and continuing with the successful merchandising industry that developed around Rebelde Way worldwide,” remarks the CEO.
Rebelde Way has launched two musical albums for Sony Music International: Señales and Tiempo, which have sold 90,000 units in Argentina only. The musical band Erre Way, which came up after the booming hit of the series, performed 16 live shows in 2002, and also toured around Latin America and Europe. In 2003, they performed 20 different shows at the Sport Center stadium in Tel Aviv, Israel, where more than 160,000 fans attended the show and filled out the stadium facilities. It has become an international event and has been sold to more than 45 countries both as a finished product and as a format. On the other hand, the musical band RBD, which emerged after the Mexican version of Rebelde Way, toured around the United States and performed 30 live shows. Four of them took place in the Madison Square Garden, New York, and they were all sold out.
Which are your future plans?
• To enhance production in South America and Israel: 3 or 4 productions in Argentina and at least 2 in Israel.
• To expand current worldwide distribution by penetrating new markets and extending the existing ones through DORI MEDIA DISTRIBUTION GmbH (DMD), the business unit created by the company for the global distribution of DMG’s and other producers’ telenovelas, giving DMG full control of its sales chain.
• To expand merchandising activity of branded products and increase ancillary business.
• To form and acquire dedicated TV channels in additional suitable markets
• To continue building the strong brand name Televiva so it becomes a synonym for telenovela all over the world, and to extend it to new media platforms like mobile, internet and IPTV.
DORI MEDIA GROUP owns and operates 2 telenovela dedicated channels in Israel, carried by both cable and satellite. Recently a third VOD channel is also available in Israel. These 2 telenovela channels are the most watched cable and satellite channels with a 36% reach. In addition, we have 2 channels in Indonesia that show a successful performance.
Are you planning to launch new telenovela channels in other regions?
We are currently carrying out negotiations to launch new Televiva channels in numerous countries in East Asia and Europe by 2007.
Which have been the major challenges you have faced?
Bringing Argentine telenovela formats to markets like the United States and Europe and being successful in it: Rebelde Way (The Rebels) is the first Argentine format with an enormous success in the United States. Another great challenge was selling Argentine telenovelas to Latin American countries that had never purchased Argentine telenovelas, like Venezuela, Colombia and Puerto Rico, to mention just a few.
By-products, a business worth millions
“We are currently working on all the merchandise licenses of El Refugio (The Shelter), and continuing with the successful merchandising industry that developed around Rebelde Way worldwide,” remarks the CEO.
Rebelde Way has launched two musical albums for Sony Music International: Señales and Tiempo, which have sold 90,000 units in Argentina only. The musical band Erre Way, which came up after the booming hit of the series, performed 16 live shows in 2002, and also toured around Latin America and Europe. In 2003, they performed 20 different shows at the Sport Center stadium in Tel Aviv, Israel, where more than 160,000 fans attended the show and filled out the stadium facilities. It has become an international event and has been sold to more than 45 countries both as a finished product and as a format. On the other hand, the musical band RBD, which emerged after the Mexican version of Rebelde Way, toured around the United States and performed 30 live shows. Four of them took place in the Madison Square Garden, New York, and they were all sold out.
Which are your future plans?
• To enhance production in South America and Israel: 3 or 4 productions in Argentina and at least 2 in Israel.
• To expand current worldwide distribution by penetrating new markets and extending the existing ones through DORI MEDIA DISTRIBUTION GmbH (DMD), the business unit created by the company for the global distribution of DMG’s and other producers’ telenovelas, giving DMG full control of its sales chain.
• To expand merchandising activity of branded products and increase ancillary business.
• To form and acquire dedicated TV channels in additional suitable markets
• To continue building the strong brand name Televiva so it becomes a synonym for telenovela all over the world, and to extend it to new media platforms like mobile, internet and IPTV.